SHIFTING GEARS BUT AVOIDING REVERSE

by Linda Abbey

“Five hundred twenty-five thousand six hundred minutes. How do you measure a year?”
Seasons of Love from Rent

Well for me the year 2020 was measured in long walks taken, “Schitt’s Creek” episodes binged, fancy cocktails shaken, Sam Sifton recipes cooked, and in shepherding clients to safely enjoy hospitality in intimate groups under the weight of COVID restrictions.

One such opportunity presented itself earlier this year – the retirement of a firm’s CEO involving a multi-media program with virtual and in-person elements, and necessitating hospitality in tandem with their intent to strictly adhere to the COVID gathering parameters in place at the time.

We needed to:

  • Observe six feet of social distancing between attendees
  • Limit attendees to 50% of the location capacity
  • Provide take out style food preventing interaction between guests
  • Require masking unless eating or drinking
  • Ensure that guests were seated while eating or drinking to prevent clustering at a bar or buffet

The location was the firm’s place of business in a classic upper East side town house. The guest count was limited to 24, falling well below the 50% capacity of the space.

For this milestone occasion, champagne and elegant hors d’oeuvres were the order of the day. The challenge presented was how to provide white-glove service, without providing service in the literal sense of the word.

To simulate a take-out scenario, and to ensure the highest food quality, our Chef arrived several hours prior to guest arrival. Working solo in the pantry area, he prepared and assembled an array of savory bites in a pressed bamboo box with personalized labels for each guest, departing before the event began.

A front-of-house customer service professional was also on site, in advance, to set up the seating tables and position the food boxes at each place.

To fulfill the 6’ social distancing mandate, eight 72” round tables (typically used to seat twelve) were set to accommodate but three guests per. Since fire code was 150 guests, the meeting set up was well within the approved gathering parameters of 50% capacity.

As guests arrived, they were able to help themselves to splits of chilled Brut Rose from hammered silver tubs, and then immediately take a seat where their box of bites, secured with purple ribbon to match the anemones in the centerpieces, awaited them.

The Artisanal Box

  • Lobster Roll
  • Hudson Valley Succotash Tart, Sunchoke Puree, Crispy Kale
  • Smoked Salmon Napoleon
  • Goat Cheese Bon Bons
  • Organza Sachet of Roasted Mixed Nuts
  • Smoked Turkey Aioli, Cheddar Biscuit

And thus the meeting kicked-off with camaraderie and a sense that coming together, in even small groups with restrictions, was a glimmer of things to come.

A packaged take-away treat, our signature Chili Chocolate Bark, brought the afternoon to a close. The gathering lasted merely one short hour but, after a much too long hiatus from in-person events, was as sweet as the chocolate bark.

MARCHING INTO THE GROWING SEASON

It’s almost time for the outdoor world to wake up and brush off the chill of winter! Everything changes in March; at the beginning of the month everything is still almost weak from the cold. But soon enough, bit by bit, everything starts to bud as we got marching into the growing season.  Each day something new catches my eye when I step out our front door.  While my wife Anastassia is searching out new growth in the flower beds, I am getting super excited to see blossoms on our cherry, apple, plum and peach trees (new for 2021 is a persimmon tree!)

Little by little we notice a little more growth on the kiwi and the hops vines. We planted garlic for the first time last fall, and with such a warm fall we are waiting anxiously to see what will come back this spring. 

Some of you may know that I am not one to wait for much of anything, so I start early.  Maybe a little too early this year: with close to 300 seedlings in the basement, by the end of January I am raring to go.  Once it gets a little warmer (around 40 degrees during the day), I will start hardening our broccoli and cauliflower, a little bit more each day in hopes to plant by mid-March, snow or no snow.

We collect seeds from everything we truly enjoyed the previous season.  Squash, peppers, tomatoes (so MANY tomatoes), eggplant and the list keeps growing.  Saving fruit seeds and pits has been a learning experience, starting lemon, kumquat, blood orange and pomelo last spring. They are almost a foot tall now.

Over winter, we started about 100 Hudson Valley peach pits, cherry pits and apple seeds outside just waiting to see what happens in March.  I think we are most excited for the Arkansas Black Apple seeds that we planted. In just 6-8 years and we will be enjoying those.

We are a household of chefs and food is our passion.  Growing and sharing our own food with family and neighbors takes that passion to another level. In 2020 sharing became even more important and we were happy to give whatever we could to our friends in need. 

Welcome to growing season!

Katchkie Farms Catered Events Venue

Say "I Do" at Katchkie Farm

With dramatic views of the majestic Catskill mountains to the West, flanked by a row of sky high evergreens and framed by a glistening pond, the fields at Katchkie are the perfect spot to grow vegetables, gather children to learn about healthy eating or just watch the sunset at the end of long hot summer day.

Katchkie Farm Wedding and Events

About Katchkie Farm

We founded Katchkie Farm, located in the town of Kinderhook, NY, in the spring of 2007. Its fields had been overgrown and neglected for years. We built roads and greenhouses, a barn, an outdoor pavilion with a pizza oven, put up fencing and established an organic vibrant farm. We welcomed the Sylvia Center to create a 2-acre learning garden in the center of the farm, where children would come to learn about where their food comes from and how to cook it.

We hosted an annual fundraiser which grew over the years from 80 guests under the stars to 300 guests under a tent. We welcomed visitors to Spring Planting Day and families to a celebratory Fall Harvest Day. But when asked if we would rent our farm to a wedding party, we consistently declined.

But love conquers all, and after the bruising year of 2020, we have decided it’s time to say YES, We Do! We want to welcome celebrations to our farm and fields. We want to open our gates to couples who want to start their lives together at our beloved Katchkie Farm.

We are not a ‘catering hall’, there is limited infrastructure (bring your own bathrooms), and we are a working farm – but it is been a magical place for us to put down roots. Now, we are ready to share the love!

Learn more about Katchkie Farm Wedding and Events Venue. 

Our chefs are always looking for new ideas and trends to bring to our tables. We’ve asked them for their insights on food trends that we’ll see for 2021.

GREAT PERFORMANCES' CHEFS PREDICT FOOD TRENDS FOR THE NEW YEAR

VEGETARIAN FOOD

In general, customers will be more inclined towards vegetarian food.

We’ve seen in the news and ourselves that Covid 19 attacks those who are weak and with underlying illnesses. We also know many of these illnesses are tied to having a poor diet. I predict that there will be an increased demand in vegetarian food, green salads, whole grains, and low sugar foods.

We’ll see decreases in the use of red meat as I think many customers will prefer to add heart-healthy fish to their dishes.

Chef Juan Carlos

REMIXED PANTRY, INTERNATIONAL FOODS

People are struggling with cabin fever, and winter is only starting. We’re seeing it as severe procrastination, a lost sense of time, and uncontrollable eating habits. People are reverting to ordering out instead of cooking, and those who have been cooking regularly are getting bored. People are ready to mix things up and break the fever!

We’re going to see more recipes remixing classic pantry and refrigerator staples! Homemade hummus and black bean dips; roasting vegetables with unusual or new spice combinations; one pan dinners; transforming nuts into candied, toasted or spiced nuts, perfect as a new snack or breakfast topping.

We’re also going to see a lot of international flavors coming into our kitchens from all parts of the globe. I’m excited about flavors and foods from Brazil, Pakistan, and Ethiopia to name a few!

Chef Aya

HEALTHY COMFORT FOOD; INTERNATIONAL FOODS

Consumers are more and more interested in various world cuisines, whether they are ordering them via take-out or as shipped meals, or attempting to prepare them at home themselves. This comes via the explosion of cooking videos and tutorials across all the different channels. My gut instinct tells me Thai cuisine is one of the leaders.

And although there’s interest in healthy meals, comfort food is NOT going away!

Chef Georgette

COMFORT FOOD MEAL KITS

I’ve been seeing a lot of comfort cooking at home, which blends pre-Covid trends with the current social limitations. We’ll see more cooking demonstrations to support meal kits, and the inclusion of specialty or custom ingredients.

Chef Dana Marie

MEAL KITS, CONNECTEDNESS, HEALTH FOODS, UPCYCLING

To go food I believe is still going to take the top spot here for food trends of 2021, at least for the first half. Restaurant style for every day eating, or elevated to meet the needs of a zoom event.

I think people are looking for connection and intimacy. From connecting to a story, to farms and vendors, or even guest chef programs, it’s creating that personal connection between the food and the consumer.

We’re also going to see more health foods infused in regular cooking. Superfoods such as bell peppers, hemp seeds, and walnuts are being added to sauces, smoothies and other foods to boost their nutritional content.

Upcycled food is still cool. Think things like the Momofuku Milk Bar Composte Cookie and the things spare food is creating. In local breweries this is even more prevalent. For example this upcycled watermelon beer from Folksbier has notes like a prosecco, made of spent grains and juice. Great story, local, upcycle, high end beer!

Chef Justin

This fall, Great Performances welcomed interns from The Thinkubator. Trains Internship Program to help on a variety of projects. One of the projects was preparing an article about GP’s previous The Thinkubator program. Fatima Hernandez worked with the marketing team to research and prepare an article about The Thinkubator and Great Performances collaboration, which we share below.

THE THINKUBATOR AND GREAT PERFORMANCES—SHARED LEARNING AND DISCOVERY

by Fatima Hernandez

The Thinkubator is a unique Bronx based organization that focuses on training, educating, and connecting Bronx youth to work learning experiences as well as providing employment and educational opportunities. This  organization offers resources and opportunities to help  Bronx youth develop and  grow as professionals as they are given the  tools they need to improve the world around them.

To many students from the Bronx, this organization resembles opportunity and hope that isn’t often provided to minorities in New York. Many students have moved on to become apprentices and in some cases become part of the Thinkubator staff to continue providing these resources and extra help to students from the Bronx. Until this past September

The Thinkubator was originally known as the Bronx Private Industry Council partnered with Here to Here.  Aside from partnering with different organizations and companies/businesses, the Thinkubator also provides access to smaller groups like the Youth Council which is relatively new and was made with the purpose of getting the students to tackle community problems. Such as food scarcity and the negative impact of Covid-19 on the community.  

Great Performances and The Thinkubator came together to find a way to incorporate Bronx culture into their catering business. A group of  22 students came up with different ideas such as a website renovation , adding a Bronx inspired playlist, and adding a mixture of Mexican, Puerto Rican, Honduran, and Dominican food to Great Performances’ menu since majority of the population is made up of these ethnicities. This project lasted 5 months in which the students got to visit the Great Performances office to learn further about the company while also taking trips to Katchkie Farm, their organic farm, to really understand the roots of  nature of their produce.

The students got to experience first hand what goes into cultivation, farming, and processing food and later  participated in hands-on activities in the kitchen. Although the students focused on different aspects of the project such as researching, presenting, and or creating, they all felt the pressure of making sure their pitch reached their objective

Some of the struggles they encountered throughout this time were mainly about how they would get their pitch across so that it wouldn’t only be successful in their heads, but that if  Great performances ultimately decided to apply these changes, it would also run smoothly. Some students were also worried that they would incorporate too much Bronx culture and this would take away from other Bronx companies who had been there before Great Performances. Luckily the students had help from co-facilitators and apprentices who helped plan, schedule, and guide the students in the right direction with their ideas.

The students were divided into two teams: the ones who were working on the website renovation Focused mainly a new point of engagement for the website trying to incorporate videos, a live feed on the companies Instagram page and adding a playlist personalized by the kitchen staff to further allow the audience to connect with Great Performances. They also customize the cursor so that it was better fitted for their plant forward philosophy just as a creative way of engaging the community. The students who focused  on working with the restaurant pitch  looked into the diversity and variety of the Bronx culture. Each student in this project contributed a dish that was significant to them and their heritage. Overall the students had one big question to tackle “ what is Bronx culture?”

Although the objectives were met and the final results were pleasant for everyone the real reward was knowing that the company and the students who represent the Bronx culture had created a long lasting relationship. Great Performances wanted to find a way to incorporate Bronx culture into their menu and they did this through the students perspectives and personal experiences. They got to learn about their culture and the significance of their food when the students presented their platter/beverage.

About Fatima Hernandez

Fatima Hernandez is a senior at the Bronx Center for Science and Mathematics. She participated in the Thinkubator Trains Internship  Summer and Fall 2020, interning at the Bronx Borough President’s Office and Great Performances, respectively. She is the captain of the CitySquash squash team, a proud resident of the Bronx, a member of the Thinkubator Leads Youth Council, and Leaders of the Future- pilot TV program from BronxNet. Fatima lives in the Bronx with her mother and younger brothers.

About The Thinkubator Trains Internship Program

Covid-19 hit New York and the hospitality industry shut down. For us at Great Performances, it meant the cancellation of every party and special event. Our kitchen, recently relocated to the South Bronx, went dark.

Within days, we fired up our ovens, answering the City’s call to provide thousands of daily meals for elderly and food insecure New Yorkers. Service staff who once butlered hors d’oeuvres at black tie galas now delivered meal packages to the doors of housebound seniors.

We are grateful to our teams who worked daily for months to care for our neighbors despite the risks.

Over the past 40 years, we’ve answered the call to serve our city during times of crises without hesitation.

It’s in our DNA; there is hope and love in every meal. 

GP TALKS: THE FUTURE OF FUNDRAISING EVENTS

Play Video

The world has changed. Events and galas, a major source of fundraising for non-profits, have been canceled leaving organizations wondering what to do and what the future of fundraising events will be going forward.

We’ve assembled a panel of leaders from notable non-profits to discuss the current situation, how they communicate with their sponsors and donors, ways they can continue fundraising efforts, and if and how they will have in-person events in the future.

THE PANEL

Aliza Ameer

Alzheimer’s Association

Director of Relationship Events

Stephanie Astic

Astic Productions

Founder, President and Chief

Development Strategist

Bryant Bradshaw

City Parks Foundation

Director of Individual Giving and Special Events

Abigail DeAtley

Planned Parenthood

Vice President of Individual Giving and Events

Tamar C. Podell

Lincoln Center for the Performing Arts

Chief Development Officer

Brian Ricklin

Creative Art Works

Executive Director and CEO

Moderated by Linda Abbey, Great Performances, Executive Vice President

We’re delighted to share the news of the youngest members of our Great Performances family! Ali Ciafre, Assistant Director of Catering at The Plaza; Aya Mohamed, Chef de Cuisine at Great Performances; and Jon Ronsani, Farmer at Katchkie Farm, recently had beautiful daughters. We’re so excited to see the GP family grow and flourish, even during these challenging times.

INTRODUCING PERRY ELIZABETH

Our colleague Ali Ciafre and her husband Nick welcomed their first child, a happy and healthy baby girl named Perry Elizabeth into the world on September 16th. Perry was born 9lbs 1oz and 21in and is so loved by all around her! 

Ali is Assistant Director of Catering at The Plaza, and has been a member of the team for just about 7 years. 

INTRODUCING SORAYA YASMIN

Soraya was born on September 18, 2020 at 6lbs 5oz and 19 inches. Soraya is Aya Mohamed’s first born child, joining Aya’s two wonderful daughters from my husband, Gabrielle and Gizelle. #girldad She’s a very happy baby who is very attentive to the sound of music and her sisters’ voices. She’s a great cuddle and absolute joy to be with.

It’s definitely a joyful experience minus the sleepless nights. Nothing short of a busy season at GP I’d say. She was named after one of my aunts, and it happened to have my name in it too.

Aya can’t wait to get Soraya in the kitchen so we can all be cooking and eating together. This shouldn’t come as a surprise to those who know Aya (a GP chef de cuisine) and her husband Aaron (a GP freelance event chef) who met at Great Performances—“definitely a GP love match”—making Soraya a true GP baby!

INTRODUCING SADIE ANN RONSANI

We welcome Sadie Ann with love to the Ronsani Katchkie Farm family!  Born on the morning of November 1, she is the sister of two proud big brothers Sam and Charlie and Kitty Paws the cat. 

We expect her to be traversing the fields and making mischief by springtime.

We’re delighted to share the news of the youngest members of our Great Performances family! Ali Ciafre, Assistant Director of Catering at The Plaza and Aya Mohamed Chef de Cuisine at Great Performances recently had beautiful daughters. We’re so excited to see the GP family grow and flourish, even during these challenging times.

INTRODUCING PERRY ELIZABETH

Our colleague Ali Ciafre and her husband Nick welcomed their first child, a happy and healthy baby girl named Perry Elizabeth into the world on September 16th. Perry was born 9lbs 1oz and 21in and is so loved by all around her! 

Ali is Assistant Director of Catering at The Plaza, and has been a member of the team for just about 7 years.

INTRODUCING SORAYA YASMIN

Soraya was born on September 18, 2020 at 6lbs 5oz and 19 inches. Soraya is Aya Mohamed’s first born child, joining Aya’s two wonderful daughters from my husband, Gabrielle and Gizelle. #girldad She’s a very happy baby who is very attentive to the sound of music and her sisters’ voices. She’s a great cuddle and absolute joy to be with.

It’s definitely a joyful experience minus the sleepless nights. Nothing short of a busy season at GP I’d say. She was named after one of my aunts, and it happened to have my name in it too.

Aya can’t wait to get Soraya in the kitchen so we can all be cooking and eating together. This shouldn’t come as a surprise to those who know Aya (a GP chef de cuisine) and her husband Aaron (a GP freelance event chef) who met at Great Performances—“definitely a GP love match”—making Soraya a true GP baby!

Get to Know The Great Performances Team

We love our team of talented catering & event professionals.
Virtual Event Planners

Necessity is the mother of invention — or in our case, of reinvention.

Physical events have always been our dinner rolls and cultured butter at Great Performances and we’re optimistic that we’ll be able to return to those days. But with the restraints imposed by Covid and the need to ensure our clients’, guests’ and staff’s health and safety, we’ve pivoted our business in many different ways.

RDP, our events arm at Great Performances, has more than 40 years of event production experience across 26 countries and 65 cities. With a diverse portfolio including physical and virtual events, we’re delighted to launch the newest iteration, RDP Virtual Events.

Under the aegis of seasoned caterer and event production manager Ronnie Davis, our in house team of experts are ready to provide strategic, consultative and production services for virtual events.

“Virtual events are nothing new to us,” explains Ronnie. “We’ve been doing this for years. The only difference is that now RDP Virtual Events is fully focused on this as a way to continue help our clients strengthen their relationships, engage their guests, and share their vision.”

Learn more about RDP Virtual Events.

CONTACT US

To discuss your event contact us

Call: 212.727.2424

Email: RDPEvents@greatperformances.com

Or complete the form.

Contact Us - Virtual Events